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The Sims Spark’d brings virtual living to reality TV

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The Sims Spark’d is a new competition reality show from developer Electronic Arts and TBS that tasks contestants with creating their best virtual lives. Focused on the popular video game series, a group of people will be using tools found in The Sims 4 to create various different living arrangements and virtual avatars for a chance to win $100,000. That’s a blast from the past with regards to setup.

EA basically shadow dropped the news on the internet with barely any explanation. The only reason I know anything is that I watched the trailer. It doesn’t give us much to go off of, but it absolutely looks like something you’d find on MTV circa 2003.

I have no idea why this is a thing that is happening in 2020, but I guess people really love The Sims. If you want to check out The Sims Spark’d, it will premiere on July 17 at 11:00 p.m. ET. It will then move to Buzzfeed Multiplayer on July 17 at 11:00 p.m. ET.

Source: Electronic Arts

Peter Glagowski
Peter is an aspiring writer with a passion for gaming and fitness. If you can't find him in front of a game, you'll most likely find him pumping iron.