I don’t know about you, but I would love for an obscenely heavy bag of Doritos to arrive on my doorstep.
Spider-Man: Far from Home is ramping up its marketing campaign with only weeks left before the release. They’ll be stuffing a movie quality Spider-Man suit into a bag of Incognito Doritos.
Yes, really. And yet, this is not the strangest marketing involving food at the moment.
Unfortunately, the bags containing a suit will not be stocked in stores, which may be for the best since there would be far less Doritos around if that were the case. The suit itself has been produced by Shafton Inc, the people who actually make the official Spider-Man suits. One of the only ways to get your hands on one of these beauties is to tweet at Doritos what super powers you acquire when you eat Doritos. Most of us would likely gain the power to cover anything in that orange dust, but results may vary. You’ll also need to throw on the hashtags #IncognitoDoritos and #entry to be counted.
You can also go to IncognitoDoritos.com starting June 20 to bid on one of Spidey’s new suits. All the proceeds will go to the charity Capes4Heroes, so it’s all for a good cause.