Stand-up comic and current Family Feud host Steve Harvey is set to revive his daytime talk show for Facebook’s new streaming service. Titled Steve on Watch, the show is lined up for a premiere on January 6, 2020, with a few episodes already filmed. In a statement from Facebook, the series will run for 10 weeks from its premiere with multiple segments a week.
Explaining the show, Harvey stated, “Reaching my audience anywhere and everywhere they are has always been the goal. Facebook Watch viewers are the most energetic, engaged community, and so are my amazing fans. Getting all those people to directly engage on a platform like this is the perfect evolution of the show.”
Harvey’s previous talk show, simply titled Steve Harvey, ran from 2012 until 2017. It was distributed by NBC Universal and consistently won awards for being informative and topical. While the show would evolve into the aptly titled Steve the following year, that was subsequently dropped for The Kelly Clarkson show the next season. It seems Steve will have the last laugh, though, as Facebook believes its platform is a perfect fit for the man.
Representatives were quick to point this out to Variety. Harvey’s presence on social media platforms has generated a ton of traffic. His page on Facebook receive around 2.2 billion views between September 2018 and August 2019. A meager 35 videos garnered more than 10 million views! His page would go on to be rated the number six most-viewed entertainment page in the US by Tubular.
Maybe he’s no longer working with a prime time television network, but Harvey doesn’t need it. Social media is the future, anyway, so cable companies have really made a serious enemy. At any rate, I’m a big fan of Harvey’s, so I’ll gladly tune in to see what he’s got in store.