While Batman v Superman: Dawn of Justice has made around $870 million worldwide, it’s been considered a disappointment for Warner Bros. By comparison, Captain America: Civil War has already made $957 million worldwide in two weeks. Batman v Superman‘s underperformance even caused Warner Bros to reconsider its companywide release strategy.
With so much riding on this fledgling DC cinematic universe, Warner Bros. has finally picked its pseudo-equivalent of the Marvel Cinematic Universe’s Kevin Feige. Late yesterday, Geoff Johns and Jon Berg were tapped to run DC Films.
Better late than never, right?
Berg is an Executive Vice President of creative development and production at WB, though the addition of Johns is most intriguing. Johns has been one of DC Comics’ marquee writers and creative voices for 15 or 16 years. His film experience goes back to the mid-90s, when he interned for Richard Donner’s production company.
The DC movies will still apparently be director-driven, so more details have to emerge about what kind of supervisory role Johns and Berg will play. If these are just symbolic positions without any creative impact, this may just be a symbolic reshuffling of the deck chairs. I also wonder a bit about Johns’ role with DC television shows and how this may affect this glut of films for the next few years. Will some of the flavor of The Flash on CW seep into these grim and gritty meathead dreckfests?
How do you feel about this mild shakeup with the DC cinematic universe? Let us know in the comments.[via THR]